Profile: Virgin’s positive mission
Published: 20 September, 2022
With his relaxed style and ample enthusiasm, Jay Wright certainly doesn’t fit the old stereotype of a wine trade CEO. As the boss of one of the more successful online retailers, though, he is clear about the vision and values that underpin the popularity of Virgin Wines. And much of that comes down to what he believes the company – and, by extension, the wider drinks trade – actually sells.
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